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Professionalism Is for Everyone andPeak Performance through ProfessionalismHundreds of organizations have purchased our books and training programs for their teams. Many of these organizations have purchased our "Leader's Facilitation" kits so that they could deliver the training programs themselves while others have engaged The Institute to undertake the facilitation of the seminars. Some examples of our clients and customers are below ... |
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Industries and Types of OrganizationsOur Professionalism books and Training Programs are used by many types of organizations in many industries. Here are some of those segments. Click on the blue highlighted industry segments to see specific examples of organizaions within each segment.
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What Our Clients Are Saying"The feedback has been overwhelmingly positive. Here are some examples: Overall, I feel everyone in the organization would benefit from this message. Very uplifting! I left feeling motivated to handle myself more professionally. The instructors reminded me of things I could be doing better. Worthwhile subject matter for the whole organization." – CC Pace
"Thank you for the inspiring and interesting presentation, Professionalism Is for Everyone seminar. We had positive feedback on the session. Your prompt follow-up with certificates and summary of our “Action Items” was impressive and added an extra reminder to all of us that professionalism doesn’t end with a presentation, but continues long afterwards. You both are truly professionals and are models for your book." – Arlington County Dept. of Health and Human Services
"The facilitation materials were very thorough and we were able to easily customize the course to include specific examples related to our business. Thank you for your commitment to professionalism and for offering such a comprehensive program!" – Blue Cross and Blue Shield
"I could not believe how simple your company made the entire process. The Leader’s Guide was easy to follow and provided a snapshot of the Participant’s Guide along the way. I am thrilled to report that Professionalism Is for Everyone has gone off with fireworks and the feedback we have obtained has been fantastic. For example, one person wrote ‘Professionalism Is for Everyone is the best class I have ever attended.'" – Verizon Wireless
"The presentation was a success! We now are going to do the presentation for individual groups at each facility."
"It was such a pleasure to conduct this class. Great material." – AIG American General
"The program was fabulous. We had about 63 people in attendance. Anecdotal feedback was great and glancing through the evaluations the feedback looks good. The materials were exceptional as well; very organized and easy to use. My biggest challenge was keeping to the 4-hour time limit I had which I was able to do. (The first two run-throughs I did I kept going over but the day of the program worked like a charm.) – Red Ladder, Inc.
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Illustrative Users in HEALTHCARE:
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HEALTHCAREExamples of How a Professional Culture Is Being NurturedBlue Cross and Blue Shield of ArkansasBlue Advantage (Blue Cross and Blue Shield of Arkansas) purchased our Train-the-Facilitator materials and facilitated our half-day Professionalism Is for Everyone seminar to more than 200 of its associates. The program was so well received they are now holding a seminar each quarter for new associates to go through the program as well.
CAMC Health Education and Research InstituteCAMC Health Education and Research Institute, a part of the CAMC Health System, purchased our Train-the-Facilitator materials for teaching Professionalism Is for Everyone.
Healthcare Management AdministratorsHealthcare Management Administrators in Bellevue, Washington has purchased our Train-the-Facilitator resource materials for teaching our Professionalism Is for Everyone seminar to their associates.
Hospital Corporation of AmericaHospital Corporation of America has purchased our Train-the-Facilitator resource materials for providing our Professionalism Is for Everyone course to a group of their associates.
LabOneLabOne, a diagnostic service provider in the greater Kansas City area, has purchased our Train-the-Facilitator resource materials for teaching our Professionalism Is for Everyone seminar to their associates.
Lakewood Family MedicineLakewood Family Medicine in Michigan purchased our Soaring with Professionalism Starter Kit to present a 30-to-90 minute presentation on professionalism and provides it to all new hires.
Palmetto HealthPalmetto Health in South Carolina purchased our Soaring with Professionalism Starter Kit to present a 30-to-90 minute presentation on professionalism.
Pratt Medical CenterPratt Medical Center is a large multi-service medical center in Fredericksburg, Virginia. The then CEO of Pratt Medical Center originally purchased nearly 600 copies of Professionalism Is for Everyone and provided a copy to every board member and employee including all doctors, nurses, leaders, managers, and support associates.
Schneck Medical Center Schneck Medical Center, a regional hospital and medical facility near Indianapolis in Seymour, Indiana, had The Goals Institute provide a full-day seminar for the leaders and managers of the clinical services organization. Some of these individuals are now teaching the program to all clinical services employees.
Siemens Healthcare DiagnosticsSiemens Healthcare Diagnostics purchased our Soaring with Professionalism Starter Kit to present a 30-to-90 minute presentation on professionalism.
University of Kansas School of MedicineUniversity of Kansas School of Medicine purchased our Soaring with Professionalism Starter Kit to present a 30-to-90 minute presentation on professionalism.
University of Toledo, College of Medicine
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Illustrative Users in EDUCATION
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EDUCATION Examples of How a Professional Culture Is Being Nurtured Abbotsford Career Technical CentreAbbotsford Career Technical Centre, in British Columbia, Canada, has purchased our Train-the-Facilitator resource materials for our Professionalism Is for Everyone seminar.
Bettendorf School DistrictBettendorf School District in Bettendorf, Iowa has approximately 4,500 students in grades K-12. With the objectives in mind of continual improvement and pressing for excellence, the Assistant Superintendent of Schools arranged for The Goals Institute to present two half-day customized seminars entitled Soaring with Professionalism. They presented the Five Keys to Being a True Professional that are in the book plus motivational stories and techniques that inspired everyone to raise the bar. Over 450 teachers and administrators attended these programs. At the end of the programs, each participant submitted a written commitment to one or more actions to begin applying what they had learned or had been reminded of during the programs.
Blount County School DistrictBlount County School District in Maryville, Tennessee, arranged for The Goals Institute to present a half-day customized Professionalism Is for Everyone program. They presented the Five Keys to Being a True Professional that are in the book plus motivational stories and techniques that inspired everyone to raise the bar. Several hundred teachers and administrators attended this program. At the end of the program, each participant submitted a written commitment to one or more actions to begin applying what they had learned or had been reminded of during the programs. In addition, many of the teachers hung their Professionalism Is for Everyone and Anaconda-Free Zone posters in their classroom.
Chesterbrook Academy Chesterbrook Academy in New Jersey, purchased our Soaring with Professionalism program to kick off this new school year and reinforce the benefits and principles of professionalism.
Florida International UniversityFlorida International University in Miami purchased our Soaring with Professionalism short program.
Gettysburg CollegeThe IT Department at Gettysburg College retained The Goals Institute to provide a full-day interactive seminar and workshop for the thirty people in the department. During the first half of the day, the program covered the principles in Professionalism Is for Everyone. During the second half of the day, the program was a workshop where ideas were developed to apply the strategies in the book, World-Class Customer Service, which is another book in the Keep It Simple for Success series.
Logan County School District - Adult Education & Workforce TrainingLogan County School District in Kentucky purchased the Train-the-Facilitator resource materials for our Professionalism Is for Everyone program for in-service training for their staff in the Adult Education & Workforce Training area.
Lone Star CollegeLone Star College in Texas, purchased our Train-the-Facilitator resource materials for our half-day/full-day Professionalism Is for Everyone program and our 30-to-90 minute Soaring with Professionalism presentation so they can be flexible depending on their time parameters.
Midland Technical CollegeMidland Technical College in South Carolina purchased our Soaring with Professionalism short program.
Penn State University Cooperative ExtensionPenn State University Cooperative Extension in Erie purchased our Soaring with Professionalism short program.
Pine River BackusPine River-Backus Schools is a public school system in Minnesota. The business manager purchased our Professionalism Is for Everyone seminar tools and provided half-day programs for nearly 200 individuals including superintendents, teachers, and all staff of the school district.
Rivermont Schools Rivermont Schools, with locations in Lynchburg, Roanoke, Chatham, Chase City, Alexandria, and Hampton, Virginia, purchased our Train-the-Facilitator resource materials to provide our Professionalism Is for Everyone seminar for members of its staff. They had such great success, they purchased additional materials to roll it out to all of their schools.
Toledo University - Medical Campus A Professor of Medicine at the university provided a copy of the book, Professionalism Is for Everyone for more than 1,000 students including resident doctors, and then provided presentations summarizing the key points.
University of Central Florida - The Rosen School The Rosen School at the University of Central Florida provided more than 2,500 books to the students in the school to stress the importance of professionalism and provide them a simple guide and reference for their personal and professional development.
University of Kansas School of MedicineUniversity of Kansas School of Medicine purchased our Soaring with Professionalism Starter Kit to present a 30-to-90 minute presentation on professionalism.
University of Texas - San AntonioUniversity of Texas purchased our Professionalism Is for Everyone course on professionalism for staff development.
Virginia CollegeVirginia College purchased our Professionalism Is for Everyone course and presented it to a group of student interns. The program was so well accepted and appreciated that the college purchased the materials to present to the other students. |
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Illustrative Users in FINANCIAL SERVICES:
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FINANCIAL SERVICES Examples of How a Professional Culture Is Being Nurtured AIGMultiple divisions in AIG, a large provider of insurance products and services, purchased our Train-the-Facilitator materials for teaching our Professionalism Is for Everyone seminar to associates.
Don Richard AssociatesDon Richard Associates is a professional search and recruiting firm with three offices in Virginia specializing in placing financial and office administrative support associates. To demonstrate its ongoing commitment to provide professional candidates, the company created a special program entitled Professionalism In Service built around the book Professionalism Is for Everyone. Each placed candidate is required to read the book, discuss it with Don Richard associates, and agrees to follow and abide by the principles and guidelines in the book.
Horace Mann CompaniesHorace Mann Companies, located in Springfield, Illinois, a provider of insurance to educators, retained The Goals Institute to provide a customized seminar on the concepts in Professionalism Is for Everyone for the nearly 70 leaders in the Client Services Division. This seminar included skits and role-plays that the company captured for use in follow-on training of associates.
Internal Audit Bureau (IAB)IAB, a nationwide, full-service accounts receivable outsource service provider, purchased our Soaring with Professionalism materials and provided the program at its fall conference.
Moss Adams LLPMoss Adams purchased our Professionalism Is for Everyone materials and provided the program for staff development at its June conferences.
Ronald Blue & Co.Ronald Blue & Co., a nationally recognized financial and investment consulting firm, purchased our Train-the-Facilitator resource materials for teaching our Professionalism Is for Everyone seminar to associates.
Southbridge Savings BankSouthbridge Savings Bank in Massachusetts, has purchased our Train-the-Facilitator resource materials and provided it to their associates throughout the bank. The Goals Institute provided an initial workshop for the top executives to launch the program.
Suburban Bank & Trust CompanySuburban Bank & Trust in Oak Lawn, Illinois, purchased our Soaring with Professionalism short program to provide to their associates.
SECU Credit UnionSECU, Maryland's largest state-chartered credit union, has purchased our Train-the-Facilitator resource materials for teaching our Professionalism Is for Everyone seminar to associates. Wells FargoWells Fargo provides personal banking, investing services, small business, and commercial banking. A division within Wells Fargo has purchased our Train-the-Facilitator resource materials for teaching our Professionalism Is for Everyone seminar to associates. Another division has purchased our 30-to-90 minute Soaring with Professionalism short program. |
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Illustrative Users in TECHNOLOGY
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TECHNOLOGY Examples of How a Professional Culture Is Being Nurtured CC PaceCC Pace, a technology consulting company that specializes in the mortgage and financial industries, brought in The Goals Institute to provide a half-day interactive seminar for the leaders in the financial services division. The company provides each new hire with a copy of our book, Professionalism Is for Everyone. Here are some of the many positive comments from individuals who attended the Professionalism Is for Everyone seminar:
Comcast The Washington, DC, region of Comcast had The Goals Institute provide a seminar for leaders and managers in organization. Some of these individuals are now teaching the program to other associates. Another division has began teaching this program as well.
GTSIGTSI is a large information technology solutions provider of products and services to Federal, state, and local governments and systems integrators. GTSI provides Professionalism Is for Everyone to new associates to get them started on a quest to professionalism from the beginning. During orientation and in conjunction with an ethics course the company provides, the concepts in Professionalism Is for Everyone are taught and reinforced using company-specific cases and examples.
Verizon Wireless One of the divisions in Verizon Wireless, purchased our Train-the-Facilitator materials and facilitated our full day Professionalism Is for Everyone seminar for its associates. The program was very well received and they are now adding additional programs. They focused on the case examples provided to stimulate discussions for how to continue inspiring professionalism in their organization. Another division in Verizon Wireless purchased our Soaring with Professionalism materials to provide short programs to associates in the customer service call center. |
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Illustrative Users in GOVERNMENT
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GOVERNMENT Examples of How a Professional Culture Is Being Nurtured Arlington County GovernmentThe Goals Institute presented a half-day seminar for the 70 leaders, managers, and associates in the Department of Human Services.
BART - Bay Area Rapid TransitBART purchased our Train-the-Facilitator resource materials for teaching our Professionalism Is for Everyone seminar to the procurement division.
Fairfax WaterFairfax Water is Virginia’s largest water utility serving more than 1.2 million people in Northern Virginia. The leaders of Fairfax Water provided a copy of Professionalism Is for Everyone to each of the organization’s 500 leaders, managers, and associates.
Internal Revenue ServiceThe Goals Institute has provided numerous Professionalism Is for Everyone seminars for the IRS and the IRS has purchased copies of the book Professionalism Is for Everyone for hundreds of associates. In addition, modeled after the the former television program, Who Wants to Be a Millionaire?, creative individuals at the Internal Revenue Service taught the principles in Professionalism Is for Everyone to new and emerging leaders using a game format called Who wants to be a Professional?
U.S. Postal ServiceThe U.S. Postal Service chose The Goals Institute's Professionalism Is for Everyone program for its leadership mentoring program in the maintenance division. The Goals Institute presented two full-day sessions entitled Soaring with Professionalism. During these programs, the participants developed role-plays to demonstrate how they could use the concepts in the book to address challenges and opportunities they are facing in mentoring proteges. This program is provided one or more times each year. Subsequently The Goals Institute provided additional programs to other areas within the Postal Service. |
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Illustrative Users in HOSPITALITY and FOOD SERVICES
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HOSPTIALITY and FOOD SERVICES Examples of How a Professional Culture Is Being Nurtured MasterCorp, Inc.MasterCorp, a provider of housekeeping services to the resort timeshare industry, has purchased our Train-the-Facilitator resource materials to provide our Professionalism Is for Everyone seminar for members of its staff.
McDonald’s CorporationThe MCOPCO Eastern Region of McDonald’s (approximately 1,500 company-owned and company-operated restaurants) provided copies of Professionalism Is for Everyone to all of the leaders and restaurant managers in the region along with customized “Tip” cards for teaching the principles in the book and discussing them with associates. This organization also provided the companion books, ABCs for Life, World-Class Customer Service, and It’s About TIME! to each of the leaders and managers in the region.
Miller PoultryMiller Poultry in Orland, Indiana, purchased our Soaring with Professionalism program for associates at their plant.
Rosen School of Hospitality at the University of Central FloridaRosen School of Hospitality at the University of Central Florida purchased copies of Professionalism Is for Everyone for all 2,000+ students.
Schwan’s FoodsSchwan’s Foods, a privately held company in Marshall, Minnesota, is the largest branded frozen food company in the United States. In conjunction with the Eastern Region’s Annual Leadership Awards convention, The Goals Institute , presented a customized, interactive presentation entitled Soaring with Professionalism for two groups with 250 leaders in each group. Unique handouts were created specifically for this program.
Southern Management CorporationSouthern Management Corporation is the largest privately owned residential property management company in the Mid-Atlantic Region. Southern Management University retained The Goals Institute to provide a customized six-hour program on Professionalism Is for Everyone for its nearly 100 leaders. This unique seminar included skits, role-plays, and the creation of teaching tools and presentation aids for use in training others.
The Tower ClubThe Tower Club, a Club Corporation of America club, provided a learning leader program for the staff using Professionalism Is for Everyone. Each day for over a month management would open the book to two new pages and read the principles discussed there along with the Dos and Don’ts provided. Then management would ask and answer questions to reinforce the concepts and identify actions for tweaking the club’s quest for perfection. |
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Illustrative Users in ASSOCIATIONS
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ASSOCIATIONS Examples of How a Professional Culture Is Being Nurtured Financial Women International FoundationFinancial Women International (FWI) Foundation helps advance the financial services industry professionals by providing tools, resources, and opportunities that will benefit the individual, the industry, and the community at large. FWI purchased our Train-the-Facilitator resource materials for their trainers to be able to provide our seminar, Professionalism Is for Everyone, to chapters throughout the United States. Financial Women International Foundation also purchased our shorter Soaring with Professionalism program so chapters could choose between offering a short program or long program to their members.
International Association of Administrative ProfessionalsThe International Association of Administrative Professionals, Winchester chapter, retained The Goals Institute to provide a presentation addressing The Five Keys to Being a True Professional in Professionalism Is for Everyone. IAAP also purchased copies of the book for attendees at its annual convention for chapter members in Virginia.
Realtors Association of Metro PittsburghRealtors Association of Metro Pittsburgh, Pennsylvania, first provided a copy of Professionalism Is for Everyone to their members and now gives a copy of the book to all new members who join their organization.
RV Dealers PTrain-the-Facilitatorro-Tran, a bus rental and RV dealer in Fort Washington, Maryland, purchased our Soaring with Professionalism presentation and participant kits to provide a presentation at their conference for other dealers. |
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Illustrative Users in CHARITIES, CHURCHES, and SOCIAL SERVICES
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CHARITIES, CHURCHES, and SOCIAL SERVICESExamples of How a Professional Culture Is Being Nurtured Amercian Cancer Society - Great Lakes Region The Great Lakes Region of American Cancer Society had The Goals Institute present a half-day Professionalism Is for Everyone seminar for approximately 100 leaders in the organization. Each leader then took the message back to his or her associates. In addition the organization purchased learning leader tools and books and provides a summary of the program for each new person hired into the organization.
Rise Inc. Rise Inc. purchased our Soaring with Professionalism 30-to 90-minute presentation for their staff.
Steps for Independence Steps for Independence purchased our Soaring with Professionalism 30-to 90-minute presentation for their staff.
YMCA YMCA of Richmond, Virginia, purchased our Professionalism Is for Everyone half-day/full day program for their staff along with our It's About TIME! time management program. |
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Illustrative Users in PROFESSIONAL SERVICES FIRMS
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PROFESSIONAL SERVICES FIRMS Examples of How a Professional Culture Is Being Nurtured Big 4 Accounting FirmOne of the Big 4 Accounting firms had The Goals Institute provide training and books on professionalism in conjunction with a week-long series of training programs for one- to four-year professionals. The Institute provided motivational keynote presentations which were customized programs to include several key concepts from the book, Professionalism Is for Everyone, that the firm wanted to emphasize and reinforce. In addition to the presentation, the book, Professionalism Is for Everyone, was provided to each participant along with mementos and reminders of the concepts covered.
Moss AdamsMoss Adams headquartered in Seattle, Washington, purchased our Professionalism Is for Everyone trainer materials and participant kits to provide our program for staff development. Murray, Johnson & White Murray, Johnson & White, an accounting firm in Virginia, had The Goals Institutel provide a keynote on professionalism to kickoff one of their quarterly professional development programs. |
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Illustrative Users in MANUFACTURING and TRANSPORTATION
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MANUFACTURING and TRANSPORTATION Examples of How a Professional Culture Is Being Nurtured Credit Acceptance CorporationCredit Acceptance Corporation, headquartered in Southfield, Michigan provides car loans to consumers and has purchased our 30-to-90 program, Soaring with Professionalism, for its associates.
Dealer TireDealer Tire provided our Professionalism Is for Everyone seminar to new sales professionals in conjunction with their initial sales training and orientation program.
Subaru of IndianaSubarau of Indiana provides our Soaring with Professionalism seminar to professionals in their manufacturing plant. |
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Illustrative Users in RETAIL
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Illustrative Users in ENGERY, ENVIRONMENT and REAL ESTATE
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ENGERY, ENVIRONMENT and REAL ESTATE Examples of How a Professional Culture Is Being Nurtured Fairfax WaterFairfax Water is Virginia’s largest water utility serving more than 1.2 million people in Northern Virginia. The leaders of Fairfax Water provided a copy of Professionalism Is for Everyone to each of the organization’s 500 leaders, managers, and associates.
Kenny ConstructionKenny Construction outside of Chicago, Illinois, provides a copy of Professionalism Is for Everyone to their associates along with our companion book, World-Class Customer Service.
PMC ConstructionPMC Construction had The Goals Institute provide a seminar for leaders and managers in their organization.
Realtors Association of Metro PittsburghRealtors Association of Metro Pittsburgh, Pennsylvania, first provided a copy of Professionalism Is for Everyone to their members and now gives a copy of the book to all new members who join their organization. |
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Illustrative Users in SMALL BUSINESS
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